Agency: AlmapBBDO, Brazil
Creative Director: Marcello Serpa, Luiz Sanches, Dulcídio Caldeira
Copywriter: André Godoi
Art Director: André Gola
This is a design and art school's commercial. What it sells is creativity.
Creativity is the deepth of one's imagination power.
The idea of the print ads are very good. You can see there are still a huge space that our
creativity can go. That art and sesign school is going to tell us, that everyone can have
a more broad creativity apsce if we take their courses.
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